Drivers in Pierce, King and Snohomish counties will get a reminder of the dangers of driving under the influence of alcohol with a new billboard campaign for the State Patrol’s Target Zero Teams, according to news reports.
The Washington State Patrol and Clear Channel Outdoor launched the campaign Wednesday, which warns potential drunken drivers of the dangers and consequences of drinking and driving.
The billboard campaign places six billboards in the Washington state counties to relay the mission of the State Patrol’s Target Zero Teams, according to news reports.
“We’ve always conducted our Target Zero patrols where the most tragedies were occurring, and we’re adding education in some of those same places,” State Patrol Capt. Steve Burns stated in a press release. “Our goal is to reduce fatalities and we’ll use both education and enforcement to get there.”
Drivers and commuters will likely see the message more than 7.5 million times on Clear Channel signs during the course of the campaign, according to the advertisement press release.
As a Seattle car accident attorney, I hope this campaign reminds drivers of the dangers of driving under the influence. I urge drivers to never drink and drive and always have a designated driver, whether there is a risk of being pulled over or not. When you drink and drive you not only put yourself at risk, but also others around you.
If you or a loved one has been injured in a drinking and driving accident, contact a personal injury lawyer in Seattle.